Computer Gaming Software – Which One?
If you’re into playing games, then you’ve definitely played some console games in your time. Whether it’s the old Atari system or the new PS3, there are various ways to play video games. One of the ways games are normally played now is through PCs. When you buy a PC, it will usually come with basic gaming software. If you looked at the games which came with the computer, it would be games like chess, solitaire, mine sweeper, etc. If you’re looking for high quality games that you’re more accustomed to, then you’ll probably need to buy it.One thing you need to know when buying computer gaming software is the hardware requirement. Since technology is constantly changing, computer games now days tend to require higher hardware specifications. Here are some tips to help you when buying those computer gaming software.1. First, know what game you’re buying. This may seem like a pointless tip, but you really need to know what you want to get because every game requires different hardware specifications.2. Second, see if you can run it on your computer. You can do this by Googling the specifications of the game and checking to see if your computer meets the standard. For me, I usually just go to canyourunit.com; this website has a list of games which you can pick from, then automatically checks your system if it can run it. This site is very useful when figuring out game requirements.3. Lastly, make sure the game you’re buying has a high replay value. What do I mean by replay value? There are games out there that is good when playing the first time around, but then you suddenly get bored and cannot bare to play it again. These games tend to happen with RPGs (role playing games) because they are simply long. You need to find a good balance of “initial fun” and “replay fun”.Hopefully, these tips will help you find that perfect computer game. So drop that game.
5 New B2B Sales and Marketing Strategies
B2B Sales and Marketing leaders should evaluate adopting these 5 new B2B strategies to achieve their goals:DELIVER COMMERCIAL INSIGHTThe Challenger™ marketing model challenges the traditional model to align marketing and sales, creating a collaborative marketing and sales strategy that creates a cohesive and smooth customer journey without a marketing and sales disconnect.The Challenger™ model incorporates both marketing and sales teams to enhance the efforts of both teams and provide insights at all touch points, both human and digital. Building a cohesive strategy between the two teams not only helps generate qualified leads, but moves customers through the buyer stages resulting in brand loyalty and increased revenue.COLLABORATION BETWEEN B2B SALES AND MARKETINGWe all know communication is key for bettering any relationship in your life; that stands true while communicating with your marketing and sales team. Consistent communication between these two teams is necessary to not only generate quality leads, but to deliver valuable insights along a buyer’s journey.”No matter how the CRM industry evolves, getting the sales and marketing teams to synergize is goal number one. Every success grows from their collaboration and free exchange of ideas, because you can’t serve the customer right when your best people are working blind.”Marshall Lager Encouraging lead alignment sessions around the customer journey with marketing and sales leaders will help generate high-quality leads and maximize revenue growth.B2B SALES AND MARKETING PLATFORMS JOIN FORCESThe most effective way to integrate marketing and sales teams is to leverage platforms that connects marketing leads with sales opportunities. More specifically, a platform that captures marketing leads by campaign source and then seamlessly scores, qualifies and alerts the appropriate business development representative. By integrating and configuring your marketing automation and CRM platforms, marketing and sales teams can deliver on the customer experience at every touch point along the way.NURTURING LEADS IN SYNC WITH BUYER JOURNEYWhen B2B sales and marketing strategies are in alignment with the customer’s expectations as they go through the buyer journey, there’s a greater volume of quality leads that will make their way from awareness to purchase.However, when there’s a gap between these teams, there’s a disconnect and usually results in lost revenue. For example, “Leads that come from online marketing materials close about 25% of the time, and leads that come in from sales – without the help of marketing – close at a rate of 1.5%”. When the traditional sales funnel is swapped with a sales and marketing buyer journey, there’s room to improve sales ready leads.CONSISTENT GOALS & METRICSWithout clearly defined and shared goals, alignment is challenging at best. It takes a commitment to collaboration, defining common goals and it takes hard work.Begin with how you will define and measure:
Scoring inbound leads
Marketing qualified leads (MQLs)
Sequencing of human and digital touch points
Service levels for responding to leads
Marketing contribution to closed won opportunities
Understanding the shifts in the buyer journey and how to adapt B2B sales and marketing strategies are critical to evolving in our world of constant disruption.